Marketing is an important area for Re~Cycle, though not one which has received much attention thus far.

Please see main page on Marketing HERE - any help on getting the structure of the Marketing area would be appreciated please

What areas to focus on?

• getting people to the site
• getting people to donate
• getting people to do sponsored bike rides

Who's doing it?

Split into what areas?

• Promoting the web site
• e-mail marketing campaign (http://www.heartnewmedia.com/blog/?p=1077) - how to start emails?
• promoting eBay sales
• promoting charity bike rides
• email updates - http://www.re-cycle.org/Marketing/Working/xmas09-email

Search Engine Optimisation (SEO)

http://www.re-cycle.org/Site/SEO

Facebook

YouTube

Our YouTube page http://www.youtube.com/user/Re-CycleTheBikeCharity

Twitter

http://www.re-cycle.org/Twitter

social voting websites

• Digg
• Reddit
• StumbleUpon

Bicycle Industry

• Pro riders
• Idustry folk
• Bike shops

Graphics

Needed please:

• background like this for our Twitter page - http://twitter.com/Computer_Aid  -  Images must be smaller than 800k. GIF, JPG, PNG
• help with annual report
• help with posters

Celebrities - Cyclists (who cycle professionally)

Celebrities who ride bikes + LIKE US

Alexie Sayle - Merlin in touch

Matthew Modine - Merlin in touch

Celebrities who ride bikes

Leonardo DiCaprio Leonardo DiCaprio Spotted out in London on a bicycle

Charitiy name:

Re~Cycle, does what it says on the can

Change to "A Bicycle Charity" (ABC) so top of alphabetical lists?